Americans vote their pocketbook. Memorize, live by this lesson. "I Feel Your (monetary) Pain". Never ever ever forget, or we'll be back here again.
For all her white papers and all her slogans on the economy, Hillary Clinton never offered a tangible vision of what millions of new, more dignified jobs would look like; how struggling workers would find them; and what she would do, as president, to make sure those jobs sprouted in their back yards.
Sometimes less is more. Trump's message was "I'll do anything outrageous to make a buck".
He's a fighter, she's a bureaucrat offering new policies (and regulations).
America likes action movies, simple dialog, clever Rambo/Arnie lines like: "Do we get to win this time?"